Standing on Capitol Hill I realized
what had made this trip so amazing. I was surrounded by old buildings that had
stood for over 100 years. What made them so strong—their foundations. Each
building has a strong foundation, holding it up through the years. Each State
Officer at the State President’s Conference also has a foundation. As people,
our foundations are our values. The reason Kenzie and I’s trip has been so
amazing is because we got to spend the week with people who shared the same
values as us.
Obviously each of us have slightly
different values in our everyday lives, but as agriculturalists we all share
similarities. We all value agriculture. We value problem solving. We value
service. Our values are an important part of our story—personally and agriculturally.
When we advocate for agriculture, we can spout off information and facts all we
want, but the most powerful thing we can share is our values.
How do we effectively share those
values we all obtain? It is as simple as this: ask, listen, and share. When
talking to others, ask what they see as their core values and discover what is
of utmost importance to them. As people portray their passions and show what
their heart beats for, listen in order to learn. Active listening is key to actually understanding
others. After identifying their values, respond by sharing what you stand for.
Relate your values back to them. Allow them to look at your personal beliefs
and understand where you are coming from.
By doing this, we are able to display the true meaning of the
agricultural industry.
Instead of using cold, impersonal facts
and information, take a different viewpoint. This is where we as
agriculturalists sometimes fall short. We rely too heavily on science and data.
We need to rely on sharing our unique ag
stories and the values that go with them. When we clearly convey our values
people listen. They can relate to us and our industry. Ask, share, and
listen—this is how we effectively advocate.
From State President’s Conference
with love,
Annalee Witte and Kenzie Kretzmeier